About Brand
At JBM SMART START each child is unique, each child is special, and each child is valued as an individual. Each SMARTIE is taken as a challenge and an opportunity to develop the innate potential of all aspects of his/her personality.
With vibrant management of high standing and repute, possessing more than four and a half decades of experience, all for the holistic growth developing, creative, cognitive and societal domains, acknowledges the obligations to cultivate new generations with a difference.
Project Overview
JBM Smart Start was looking for a website representing a kids school with a colourful and cheerful design concept for laying a strong foundation in an education indusrty. Due to a rapid increase in mobile users, both teams recognized the need for a more responsive website. The challenges included: need for a responsive design, updated content management system for easy editing, more organized content, creating a better user experience, increase awareness and conversions in a niche market.
Project Challenges
There were several reasons for the designing an exceptional website for JBM Smart Start. Most importantly, because of the increase in web visits from mobile devices, it was vital to update to a mobile-friendly design to help the end user access the site via all devices. Additionally, the updated website design would help them stand out and make a winning impression with its users.
Our Roles
- Web Design | Web Development
- Landing Pages
- Website Maintenance
- PPC & Digital Advertising | SEO
- SEO
Results
As a result of the new mobile friendly and organized website, search traffic has essentially doubled year over year, and conversions have more than doubled, while the cost per click has actually decreased. Throughout the transition from old website to new, we were able to keep organic traffic stable, and actually increase site session duration as well as a decrease in bounce rate.
Our work doesn’t stop at the launch of a website. In a continuous effort to find new marketing opportunities, we are currently working with the client to build new website pages that will increase the user experience, as well as the website’s search engine ranking. Our teams are collaborating behind the scenes to offer visitors a unique experience that will help them stand out in a long run.